Engineering
Web Development: a fast small-business site with AI search
Web Development is an art-directed, fast website for a small business, built on Cloudflare with AI search set up from day one and every page tested on desktop and phone. Up to 8 pages from £2,499. Live in 20 working days.
Why do most small-business websites fall short?
Most small-business websites are a builder template that looks like everyone else's, or an agency job that has not changed since launch. Neither was built for buyers who now ask ChatGPT, Claude or Gemini first.
Neither was built for how people search now. Google still matters, but more buyers ask ChatGPT, Claude or Gemini first - and those read a site very differently from a person.
A good site does three jobs at once: it looks like you mean it, it loads fast on a phone in a car park, and it tells search engines and AI assistants plainly what you do and where.
How does this compare with a site builder or an agency?
A site builder is cheap but generic, and an agency is custom but often charges extra for AI search and support. Web Development is art-directed, measured for speed before launch, AI-ready from day one, and owned by you.
| A DIY site builder | A typical agency | Web Development | |
|---|---|---|---|
| Design | A template plenty of others use | Custom, usually | Art-directed for your trade |
| Speed | Depends on the add-ons | Varies by build | Measured before launch |
| AI search | Mostly up to you | Often an extra | Built in from day one |
| Phone check | A preview button | Usually | Every page at desktop and phone width |
| After launch | You look after it | A support contract | The code and domain are yours |
What do you get with a new website?
Web Development gives you art direction for your trade, up to 8 pages, one page family filled from a list, AI search built in, every page phone tested, fast Cloudflare hosting, and the code and domain in your name.
- 01
Art direction
A look made for your trade and your customers, not a template with your logo dropped in.
- 02
Up to 8 pages
Home, services, about, contact and the pages your buyers actually look for before they ring.
- 03
One page family
One template filled from a list - services, locations or posts - so adding a row adds a page.
- 04
AI search built in
A plain summary file for AI assistants (llms.txt), structured data, sitemaps, and Google and Bing verified.
- 05
Phone tested
Every page checked at desktop width and at 390 pixels wide, the size of a typical phone.
- 06
Fast hosting
Hosted on Cloudflare, close to your visitors, with no server for you to patch.
- 07
Yours outright
The code, domain and accounts sit in your name. No lock-in, no licence to renew with me.
Which pages and files does the site include?
A Web Development site has your core pages, one page family such as services or towns, and the three files Google and AI assistants read first: llms.txt, sitemap.xml and robots.txt. A typical page list looks like this.
yoursite.co.uk
- /
- /services
- /services/boiler-repair
- /services/bathroom-fitting
- /about
- /contact
- /llms.txt
- /sitemap.xml
- /robots.txt
- 111page templates on the GigXchange website
- 15,000+pages in 17 sitemaps
- 24product pages on this site, from one template
Source GigXchange's own figures, as of 25 October 2026
How long does a website take to build?
Web Development takes twenty working days from the day your brief and content arrive: three for the brief, five for design, eight for the build, three for checks and launch on day twenty. Late photos and prices are what slip dates.
- 01
Days 1-3
Brief
Your services, customers, prices and photos gathered. We agree the page list and the page family.
- 02
Days 4-8
Design
The look set on your home page and one inner page. You approve it before the build.
- 03
Days 9-16
Build
Every page built, the page family filled from your list, AI search files written.
- 04
Days 17-19
Check
Speed, phone layout, links, structured data and spelling checked on every page.
- 05
Day 20
Launch
Live on your domain, verified with Google and Bing, handed over.
Is a new website right for your business?
Web Development suits a business that needs a new site, can send its services, prices and photos in week one, and wants to own the result. It is the wrong fit for a large online shop or a site needed next week.
A good fit if
- You need a new site, or yours is embarrassing you
- You can send your services, prices and photos in week one
- You want to own the site outright
Not for you if
- You need a shop with hundreds of products
- You want to drag and drop every pixel yourself
- You need it live next week
Questions
07Asked and answered
A website starts at £2,499 for up to 8 pages plus one page family, designed, built, checked and launched. A page family is one template filled from a list, so ten services become ten pages without ten design fees. If you need more - a shop, a booking system, a members' area - I quote it before we start, never halfway through. Hosting on Cloudflare usually costs little or nothing at this size, and it is billed to you, not marked up by me.
Design, build, AI search setup, testing on desktop and phone, and launch on your domain. That covers up to 8 pages, one page family, a summary file for AI assistants, structured data, sitemaps, and Google and Bing verification. Copywriting help is included for the pages; product photography is not. If you want hundreds of town pages on top, Programmatic Local SEO is built to sit on the same site.
It means the site is set up so ChatGPT, Claude, Gemini and Google can read it, trust it and quote it from day one. In practice that is a plain summary file (llms.txt), structured data that labels your services and prices, honest "last updated" dates, and clear rules for which robots may read what. It is the same work as AI Search Readiness, done during the build instead of bolted on later.
Yes for words, prices and list items; no drag-and-drop page builder. Your services, team or locations live in a simple list, and changing a row changes the page. That keeps the design from slowly falling apart, which is what happens to most builder sites after a year of edits. Bigger changes - a new page type, a new section - I do for you as a small fixed-price job.
Yes - speed is measured before launch, not hoped for. Every page is checked at desktop width and at 390 pixels, the width of a typical phone, and tested against Google's Core Web Vitals, the loading and layout measures Google uses. Images are sized for the screen that asks for them, and the site is served from Cloudflare, close to whoever is visiting.
Twenty working days from the day your brief and content arrive. Days 1-3 are the brief, 4-8 the design, 9-16 the build, 17-19 the checks and day 20 the launch. The thing that slows a site down is almost never the build - it is waiting for photos and prices. If you send those in the first week, the date holds.
Yes, completely. The code, the domain and the hosting account are in your name from the start, and you get the whole site as files at handover. You can take it to another developer the next day and they will find it tidy and documented. I would rather keep you because the work is good than because leaving is hard.
The site is yours to run, and I am on hand for changes as small fixed-price jobs. If you change it often, a Deployment Pipeline checks every update before it goes live. If you want to know the moment something breaks, Synthetic Monitoring tests your key pages every 2 hours and tells you before a customer does. Neither is required; plenty of sites run for years on the handover alone.